SPENCER PRATT LOSER
Pratt did not disclose his real property trust on his financial forms for office; PPP loans are questionable; 42 years old, Pro-ICE, Republican bigot, lives off his dad, wants to be L.A.'s next mayor
This is my lengthy special investigation into Los Angeles mayoral candidate Spencer Pratt. I did the deep dive and found some omissions on his mandatory financial disclosures required for public office. I questions the PPP loans Pratt Productions, Inc. received during the COVID-19 pandemic. He is suing the city and more than a dozen other defendants for the loss of his palatial home in the Palisades Fire. He wants the taxpayers to foot the bill. I examine his habitual use of and glorification of drugs. Why does Los Angeles Magazine—owned by Ben Meiselas and Marc Geragos—publish lies false statements about Karen Bass while pumping Spencer Pratt? Why do traditional media outlets like Today provide publish positive features about Pratt while ignoring his sisters allegations that he had committed domestic violence? I unlock the propaganda machine behind him, including Omnicom’s Octagon Entertainment and William Morris Endeavor. This article has a companion podcast available on iTunes, Spotify, and Amazon.
Spencer Pratt announces his candidacy
Five months ago I could not tell you who he is. But on the one year anniversary of the Palisades Fire local news plastered videos of Pratt on social media showing an overweight bro dressed like douchebag in a black trucker’s hat with a knock off Thrasher logo that read: “They Let us Burn! Gavin Newsom.”
Spencer Pratt’s eyes were hidden behind an overpriced pair of tacky sunglasses while he read a script from his iPhone to announced that he was running to be the next mayor of Los Angeles. He blames the Palisades Fire on DEI!
I asked a friend displaced by the fires, who the fuck is Spencer Pratt? She told me he was a washed personality on MTV’s reality series “The Hills.” The show was about Lauren Conrad who moved to L.A. to pursue a career in the fashion industry. Spencer dated her roommate Heidi Montag. His relationship grew into a recurring spot on the show. Spencer and Heidi eloped in 2008 and were infamously dubbed “Speidi” by irrelevant gossip rags.
When I began researching Spencer, I quickly figured out that he is a Pro-ICE. So, I called him out on Twitter/X. So, he blocked me. This triggered me to check the comments on his social media posts. Almost all of the comments on his posts are abnormal praise, seemingly generated from bot farms. If Spencer was an elected government official (thankfully he is not) it would be an unconstitutional violation of the First Amendment to block my criticism.
Spencer allegedly committed domestic violence against his sister Stephanie who was hospitalized
Soon after Spencer announced his candidacy, his sister Stephanie Pratt, who was a fixture on “The Hills” slammed her brother on X.com. Stephanie alleges that Spencer beat her when she was 18 and sent to her to the hospital. In California, that constitutes domestic violence. Spencer has not refuted her claim.
Spencer’s sister Stephanie recently posted on X:
Did anyone know after the cult they went to Costa Rica and were arrested for firearms? He called my dad from jail after not speaking to our family for 8 yeas bc of his cult, to bail him out.
Speidi appear on Alex Jones InfoWars
In 2010, during the last season of “The Hills,” Spencer openly criticized the New World Order. That same year, the show was cancelled.
Years later, in 2017, Spencer and Heidi appeared on Alex Jones’ infoWars. Spencer told Alex Jones that they were chanting death to the New World Order and then a week later they were no longer on television.
Spencer told Alex Jones that during the last season of “The Hills” after outing the New World Order, black helicopters began following him over the set.
However, I wonder if Spencer’s absurd paranoia was due to all the acid he was doing. In his recent memoir, he confessed that he was probably on acid while MTV was filming the last season.
The Mayan Apocalypse: Speidi blow $10 million dollars because the world is ending
After “The Hills” was cancelled, Spencer in Heidi, infamously nicknamed “Speidi” claim they quickly blew through $10 million dollars. Speidi reported they blew all their money because they believed an asteroid was going to destroy Earth on December 21, 2012, i.e. the Mayan Apocalypse.
In 2017, Speidi appeared on Alex Jones’ InfoWars. Spencer explained that while filming the last season of “The Hills,” black helicopters appeared overhead because Spencer had openly criticized the tyrannical New World Order.
But in Spencer’s recently published memoir, “The Guy You Loved to Hate: Confessions from a Reality Villain,” he wrote that by the last season of “The Hills,” he and Heidi had a “spiritual bodyguard” named “Hugo,” who sprayed him multi times every day with an “essential oil blend.” Heidi swears she saw Spencer levitating. Spencer forgets what happened. In the book, Spencer suggests that in reality, he may have been micro-dosing LSD.
“The Hills” was cancelled in 2010. Later that year Heidi filed for divorce in Los Angeles County. For whatever reason, in his book, Spencer claims she had filed in Orange County. But I found dissolution filings in Los Angeles County. Speidi later told reporters that the filing was a publicity stunt. Regardless of whether Heidi filed sham pleadings, the case was eventually dismissed and they are still married.
By 2012, Speidi claims they had blown through $10 million dollars and were dead ass broke. Spencer later told Alex Jones that unspecified persons were trying to off Speidi so they escaped to Costa Rica.
Costa Rica did not go as planned. When Speidi were returning to the U.S., Spencer got arrested in Costa Rica for felony firearm possession. He had two handguns in his bags.
My records indicate they had lived for about seven years in his father’s beachfront property in Carpinteria, Santa Barbara County—the same place Speidi have been living at since the Palisades Fire.
Spencer sells healing crystals
While Speidi was purportedly broke and living in Carpinteria, Heidi still managed to get more plastic surgery. Spencer tells the romantic story of how after one surgery, Heidi was in severe pain that would not go away. Spencer found a magical healing crystal. He gave the crystal to Heidi and her pain stopped. This started Spencer on the path of obsessively buying and hoarding crystals.
In 2018, he started the website prattdaddy.com and began selling crystals, jewelry, and $40 “Make Heidi Great Again” hoodies.
In 2019, Speidi had their first child. I assume that they moved to Pacific Palisades around that time because in 2020, Spencer’s parents gifted Spencer and Heidi a 50 percent interest in their Palisades Home.
In 2020, Spencer formed the Pratt Daddy Crystals, a California Corporation. The Crystal biz must not have worked out too well because California’s Franchise Tax Board suspended the corporation in 2024. But Prattdaddy.com appears to be still up, running, and selling crystals, jewelry, and Speidi branded garb.
Questionable PPP Loans
In 2009, Spencer created Pratt Productions, Inc. (CA SOS 4553956). During the COVID-19 pandemic the corporation received two Paycheck Protection Loans (PPP) for the purpose of covering its payroll.
In 2020, the Pratt Productions, Inc. reported it was white male owned with 10 employees. On that basis it received $103,965 to cover payroll.
In 2021, the corporation reported it was a white female owned with seven employees and received $90,340 to cover payroll.
Both loans forgiven. It is interesting that Pratt’s corporation received government handouts while he blasts his political opponents as being “socialists” and “communists.”
I am still attempting to verify whether Pratt Productions, Inc. actually had 7 to 10 employees on payroll during the pandemic. In 2024, California’s Franchise Tax Board suspending Pratt Productions, Inc. It was restored in April 2025.
Perhaps Spencer or his accountant will release redacted versions of all the W-2 wage statements, Forms 941, 940, and W-3’s for tax years 2020 and 2021 so we can review whether legitimate information was provided on the PPP loan applications.
I am not implying that Spencer, Heidi, or Pratt Productions, Inc. committed fraud. I am not suggesting any wrongdoing whatsoever. They should be given the benefit of any doubts!
But, I have questions about the PPP loans.
In 2021, Yahoo! Entertainment reported reported that Speidi “had lost nearly all of their money for a second time in May 2021, after his Pratt Daddy Crystals business struggled amid the coronavirus pandemic.” It was also reported Speidi’s combined net worth in 2022 was $300,000.
“I mean I obviously didn’t want to show that our really successful crystal business made us go broke like that,” Spencer told The Sun. “In a perfect world, I would have liked to have continued being a successful company[.]”
Spencer fails to report everything on his mandatory financial disclosures for office (Form 700)
California’s Political Reform Act requires candidates to disclose their finances so the public can identify potential conflicts of interest. The core ideas is transparency. Candidates must complete Form 700 which requires disclosure of investments, real property, income, business positions, and gifts.
I reviewed Spencer’s Form 700 and noticed that he did not disclose that he is a trustee of multiple properties held by the KSS Children’s Family Trust. In 2007, Spencer’s parents created the trust and appointed Spencer and his sisters as co-trustees. The KSS Children’s Family Trust of 2007 currently holds interests in two apartment complexes in Santa Monica. I did not conduct an exhaustive search of all the properties held by the trust. Those are just two of the ones I was quickly able to pull.
A verbally abusive bigot, xenophobe, racist, misogynist
Do the LGBTQ and Pride festivals that book Heidi realize her husband Spencer is a bigot? He certainly is.
The first clue was when Pratt announced his candidacy for mayor, he blamed the Palisades Fire on “DEI.”
The second clue was his support for ICE. He believes Mayor Karen Bass needs to back off and let ICE agents do their jobs. You might remember when ICE agents and the National Guard stormed Los Angeles. Trump ordered National Guard troops, hummers, and horses to invade MacCarthur park. Mayor Bass showed up at the scene and stood up for immigrants.
The third clue that Spencer is a bigot: he frequently mocks Mayor Bass by referring to her as “Karen Basura.” In Spanish, basura means trash. In machista, calling a woman basura is a derogatory and misogynistic insult.
I did not have to look very far to find several other examples of Spencer’s bigotry.
A fourth example is Spencer Pratt’s racial and ethnic stereotypic and cultural mockery. Before Spencer was on “The Hills” he was featured on the reality television show “Princes of Malibu.” It was so bad Fox cancelled the show after airing the second episode. The show was about Brody Jenner’s life with his mom Linda Thompson and her his stepdad grammy winning producer David Foster. Spencer follows the family around their $40 million dollar mansion in Malibu. Brody’s mom Linda Thompson was previously married to then-Bruce Jenner.
In episode four, which never aired, Spencer raided the closet of his then-best friend Linda Thompson’s closet. Spencer pulls ones of her dresses that has feathers sewn onto it. Spencer holds the dress up to the camera.
“This is what she wore when she was dating Geronimo, the Indian.” Pratt said. His friends laugh out loud.
I even found examples of Spencer mocking gender identities and the Spanish accent. In 2021, Spencer appears on the podcast “Juicy Scoop with Heather McDonald” and joked about the gender identity of his hummingbird named “Sugar.” Here’s what he said:
I have a new hummer that lands every time on my hand. Shout out, Sugar. I’m not sure if sugar is a male or female or how sugar wants to be identified. Maybe non -binary, gender fluid. I don’t know. So I wouldn’t put any label on sugar. Yeah, you don’t know. Oh, I don’t. And maybe sugar has a Spanish accent and it is entitled to have that. But again, I don’t judge anyone. I’m Mr. Judge -free. That’s my goal every day.
It appears Spencer deleted a large number of tweets on his X.com account before announcing his candidacy. He wiped a lot of the pejoratives he obsessively spewed there.
In 2010, he posted a xenophobic rant on Twitter: “Glad we didn’t let you in America foreigner bitch! USA is to [sic] smart for you fool. log off our American website and go do something foreigner.”
Separately, he targeted a fellow cast member: “I pray to see @lobosworth ugly bitc out in a club now that i can do whatever i want without feeling bad for heidi! lo your [sic] fucked! Whore!”
I was able to recover a couple of the old Twitter posts Spencer deleted, including one from 2010 where he is purportedly casting “breasts” for a show he wanted to produce called “Tower 69.”
Why does Spencer hide the fact that his grandfather was the highly successful founder and CEO of Kelley-Clarke, Inc.?
Spencer is unusually sensitive about his family’s wealth. Spencer’s dad William Pratt III is a wealthy dentist who has substantial property holdings throughout California. Spencer’s book leads you to believe that his father made a killing around 1980 when the gold market briefly surged.
Spencer tells the story of how his father noticed that the price of gold dental alloy was not quick to catch up with the gold market. His father ceased the opportunity and purchased dental gold at 30 percent under market value and drove to the Jewelry District to hawk it for a profit.
But being able to put three children through Crossroads in Santa Monica, one of the most expensive private schools in the world, is quite an amazing feat for a young dentist who had a brief stint reselling undervalued dental gold alloys to buyers in the Jewelry District.
It seems something is missing from the equation. Spencer made a major omission in his book. He wrote a lot about his maternal grandparents. In contrast he provided sparse details about his paternal grandfather William Chauncey Pratt Jr. In fact, Spencer even incorrectly referred to him as William Chancey III. But that is the name of his Spencer’s father—not his grandfather. That’s a big typo. Perhaps intentional.
Spencer wrote that his grandfather served in WWII and boxed at UCLA.
Spencer made no mention that his grandfather William Chauncey Jr. created and Kelley-Clarke, Inc. in 1981 and served as its CEO for decades. The corporation grew into one of the largest food distributors in the West. Spencer mentioned nothing of this. Spencer merely described his grandfather as “frugal.”
What is the disconnect? Spencer named dropped just about anyone and everyone he knows. He even mentioned that Larry Ellison purchased his friend’s old home in Malibu. Spencer brags about his conversations with TMZ’s Harvey Levin. Spencer boasts about being represented by lawyers at Greenberg Traurig LLP—a fact that might impress a 1L in the 90s.
Spencer’s memoir is filled with descriptions about his connections to the wealth and fame of successful people. But when it comes to his grandfather, Spencer is silent. William Pratt Jr. probably thought his grandson Spencer was a loser.
Spencer’s conspiracy theories about the Palisades Fires
Spencer has been spreading conspiracy theories about the fire, capitalizing off of despair, supplying the trauma survivors need for answers, their quest for truth, their quest for justice. Spencer Pratt’s goal is to impregnate the minds of his neighbors who have suffered through this trauma.
It is through that trauma bond that Spencer manipulates his neighbors, the other victims, the other people suffering. He exploits their fears. He sells them a sense of closure by supplying them with conspiracy theories about what happened. He tells you who is to blame. Once he has got you locked in, he asks for you to open your wallet and to support him.
Two days after the fire broke out, Spencer’s friend Perez Hilton interviewed him and Heidi on a TikTok live stream. Heidi claimed the water to the fire hydrants was cut off. That is not true. Nobody cut off the water.
Spencer continues to spread the conspiracy theory that if the Santa Inez Reservoir had not been empty during the Palisades Fire, the fire would have been quickly contained and everyone’s home would still be standing. Spencer’s claim is inherently false.
In July 2025, Pratt wrote on social media, quote, the Santa Ynez Reservoir was built to provide a critical public use, fire protection, end quote. His statement is a selective omission. It is only half-true. Yes, the reservoir was design in part to provide fire protection—but not wildfire protection.
The Santa Ynez Reservoir was engineered in the 1960s for the purpose of providing drinking water and fire protection to the residents of the Palisades. But what type of fire protection? Spencer Pratt’s not telling you it wasn’t designed to provide wildfire protection. Spencer Pratt does not want to tell you there’s different types of fires.
Spencer does not tell you the reservoir was designed to help protect against urban structural fires. Even if the reservoir had been filled and assuming firefighters would have had the necessary infrastructure to move the water to areas where they could use it, the water still would not have made a dent in the Palisades Fire.
I calculated that if the reservoir had been full, the water would have been less than 1/60th of the volume of the Palisades Fire. Imagine trying to contain 60 buckets of fire with 1 bucket of water. How does that work Spencer?
In fact, I do not believe any reservoir has ever been constructed for the purpose of fighting wildfires. Spencer has a fundamental disconnect with how firefighting works.
Now, nobody said Spencer is smart. He got D’s in math. He had to switch his major at USC to political science because he could not keep up with the requirements for a business degree. It took him 10 years to get a four year degree. Now he is a self-appointed fire investigator on TikTok. And if he is not elected mayor, then what?
It is because of Spencer Pratt and similar attention seekers who spread misinformation and conspiracy theories about the Palisades Fire, that our community has been confused.
To that end, UCLA’s Luskin Center for Innovation and UCLA’s Latino Policy and Politics Institution, got together with the experts to address these issues. They completed a report to answer a number of questions about the Palisades Fire. One of the questions they were asked was whether the Palisades Fire would have been so destructive if the Santa Ynez Reservoir was full. UCLA answered: no! The reservoir was designed to provide drinking water and protection against urban structural fires—not wildfires.
UCLA’s report also addressed the questions and misconceptions about why fire hydrants in the Palisades quickly lost water pressure. And more generally, what is the role of a fire hydrant in a wildfire?
And although UCLA dispelled the conspiracy theories spread by Spencer Pratt, he still continues to spread the same misinformation and blames Governor Gavin Newsom, current Mayor Karen Bass, LADWP, the firefighters, and DEI for the fires.
I wonder if Spencer Pratt called ICE on the firefighters who flew in from Mexico to help contain the Palisades Fire. I wonder if Spencer Pratt had been mayor during the Palisades Fires, would he have turned away firefighters with different skin colors, different genders, different ethnicities, different religions?
Spencer Pratt is suing the City of and a dozen other defendants for the loss of his home
Spencer Pratt, his parents, and some other individuals are suing the city of Los Angeles through the Department of Water and Power. the California Department of Parks and Recreation, the state of California, Southern Cal Ed, Edison International, Charter Communications, Charter Communications, Frontier Communications, AT&T, the County of Los Angeles, suing Las Virgines Municipal Water District, suing Sempra Energy, Southern California Gas Company, and they’re suing the J. Paul Getty Trust.
A few days after Palisades Fires broke out, Speidi was interviewed on TikTok by their friend Perez Hilton. Keep in mind Spencer is suing multiple electric companies for the fire. Here’s what he told Perez Hilton:
We didn’t think it was really going to burn down because I was up on the hill at 10:30 a.m. when whoever started this fire, because it was definitely started, so there’s no electrical wires where this was. 100 % arson. I’ll take that to the grave. Well, he said it right there. There were no electrical wires, but he’s suing a couple of power companies, and he’s also blaming it on an arsonist. And that’s pretty legit, though.
So, how is he suing the electric companies for causing the fire? He clearly states in the interview there were not any electrical wires where the fire was.
Ben Meiselas’ Los Angeles Magazine repeatedly publishes false statements about Mayor Karen Bass while pumping Spencer Pratt
Once Spencer Pratt announced he was running for mayor, I started to see different things about him popping up on my TikTok FYP, including video posts by “Los Angeles Magazine.”
LAmag reporter Samson Crouppen aka “Secret Service Sam” has a posted a number of videos on LAMag’s TikTok channel containing false statements about Mayor Karen Bass.
LaMag False Statement: “The L .A. mayor race is hot. It is between Karen Bass and Spencer Pratt. But here’s something you need to know. Spencer Pratt is looking like the front runner.” Crouppen said.
Definitely not true. Spencer Pratt has never been the front runner in the mayoral race. There were no polls at the time LAmag posted the video that would indicate Spencer Pratt as a front runner.
LaMag False Statement: “Everybody believes that Karen Bass has done nothing. But if you look online, if you look at all the comments. Everybody loves Spencer Pratt. They love what he did during the Palisades fire. They believe he’s a real Angeleno. Despite his sordid past, they are ready to elect Spencer Pratt.” Crouppen said.
That statement is an inherently false generalization about Mayor Bass. Surely she has done something. It is also false. Not everybody loves Spencer Pratt.
Crouppen encourages his viewers to look at all of the comments online. Well, Pratt blocked my comments. The comments on Pratt’s social media are curated and cleansed. Pratt silences his opposition. How is that a fair election?
He is not leading in the polls. Here, Crouppen falsely frames Spencer as someone who has did some unspecified thing during the Palisades Fire that “they love.”
What is Crouppen talking about? Is he referring to all of the conspiracy theories Spencer has been spreading? Who loves that? Who loves authoritarian politicians who silence their opposition? Apparently the “journalists” and “editors” at LAMag love de-platforming.
LaMag False Statement: “Secret Service Sam here for L .A. Magazine. And Jeanie Buss, the governor of the L.A. Lakers, has donated the max amount to Spencer Pratt’s L.A. mayoral campaign run. This is crazy. She has put all the money you can behind Spencer Pratt.” Crouppen said.
This is misleading, the maximum amount one can contribute to a mayoral candidate is $1,800. But Crouppen does not inform his viewers of that. Instead, Crouppen leads his viewers to believe that the Governess Buss has donated millions of dollars to Pratt’s campaign.
Too, it is inherently wrong to conflate Governess Buss’ title within the organization with the donation when political contributions given that Buss’ contribution was personal.
Similar statements found their way across social media last week. The statements are clearly by design. The statements contain the false implication—glory by association that the Lakers have somehow endorsed Spencer Pratt.
These statements are unearned credibility. Pratt’s campaign materials similarly steal from the Dodgers and the Thrasher Magazine.
LaMag’s Repeats Pratt’s Misogyny: “Secret Service Sam I’m here for LA Magazine, and Spencer Pratt is taking Karen Basole [sic], Karen Bass, to the cleaner.” Crouppen said.
Hmm. Does Ben Meiselas have any awareness that this is going on at his magazine? That he has a journalist calling Karen Bass the same derrogatory and misogynistic term Spencer Pratt calls her?
I do not know much about him or his Meidas Touch Network. I have seen a few clips of his pop up on social media but generally know very little about him. My understanding is that Meiselas was progressive. But here, his publication Los Angeles Magazine is clearly a propaganda organ that is used to program its readers with false narratives.
LAmag has another journalist, Michele McPhee, who has written three “news articles” about Spencer Pratt that read like they are actually features designed by a publicist. Definitely not legitimate news reporting.
McPhee writes favorable things about Pratt without providing any balance or counter-opinions. She is obviously just an arm of the whole advertising vehicle that is Spencer Pratt.
In one article, McPhee provides a cushy buffer to deflect from Gavin Newsom’s team having called Pratt out on his delusional conspiracy theory that a new law had passed that enabled the State of California to cheaply buy up property in the Palisades and convert it to affordable living.
Last year, Spencer came up with a wild conspiracy theory after asking AI, including Chat GPT and Elon Musk’s Grok, to analyze California Senate Bill 549 (SB 549).
Spencer posted a video of himself on social media decrying that Gavin Newsom broke his promise to protect Palisades residents.
Spencer falsely claimed SB549 passed and enables the State of California to buy up property in the Palisades for low prices and convert it into affordable housing.
Gavin Newsom’s team noticed Spencer Pratt’s conspiracy theory and misinformation about SB549 went viral. Newsom’s team debunked Pratt on X.
First, SB549 never passed. It was never voted on. It was withdrawn before it ever made it to the floor. Second, the proposed law did not enable California to do what Spencer claimed. Third, California is not attempting to buy land cheaply and convert it to affordable living.
Instead of correcting himself, Spencer used the attention as to pump out more misinformation.
In LAMag’s Michele McPhee’s article, she very generously presented Spencer Pratt’s side. McPhee’s articles and Crouppen’s video posts read likes placements that were scored by Pratts agents, managers, representatives, and/or publicists.
I reached out to Meidas Touch Network and asked:
******
No response yet.
I found a Miami based talent/booking agency MS2N that claims to represent Pratt. MS2N boasts that several of its other clients are featured in Los Angeles Magazine. MS2N is just one of many possible routes that Pratt could be using to get all the favorable coverage from LAmag.
But MS2N is small potatoes, Pratt has a much bigger propaganda machine behind his campaign.
The Propaganda Machine: Omnicom, Octagon Entertianment, and William Morris Endeavor
I researched the question: who are the people behind Spencer Pratt? I found both Spencer and Heidi are managed by Kyle Thomas of Octagon Entertainment, which is a huge subsidiary of Omnicom. IYKYK. This brings us into BlackRock territory.
Omnicom is the world’s largest advertisement agency network. Omnicom is the largest buyer of commercial ad space across the world, whether its on podcasts, radio, television, magazine, print, billboards, etc., Omnicom is buying up the ad space for its thousands of subsidiary ad agencies and their clients. Omnicom runs a network of five different primary ad agencies. They employ about 120 ,000 employees.
When Trump returned to the White House, his FTC allowed Omnicom to merge, buy up, and subsume The Interpublic Group of Companies (IPG) another advertising conglomerate.
So, if you have a show and something nasty to say about one of Omnicom’s clients, you might thing again. You certainly do not want to be pressured by the loss of losing Omnicom’s bulk media buys.
Do you think Karen Bass or other mayoral candidates in Los Angeles have an advertising conglomerate and its subsidiaries leading their campaigns? It is questionable how this type of machination is legal in political campaigns.
Whatever happened to the equal-time rule?
Just think about Omnicom, Octagon, and William Morris Endeavor and all the clients they represent—from corporations to individuals.
If you wonder how Spencer Pratt can easily walk on the Joe Rogan Experiece, not be asked any difficult questions, and receive an endorsement from Rogan, just look to William Morris Endeavor (WME).
Both Pratt’s and Rogan’s talent agents are at WME. Pratt’s agent is Rich Gambale. Rogan’s agent at WME is Stacy Mark. Not too hard for one of their assistants to walk down the hall in Century City and set up some time for Rogan to interview Pratt just for the asking. I wonder how often Rogan turns down interview requests from WME’s other clients that resonate with the brosphere?
In no time, Rogan endorsed Pratt, without asking him any difficult questions and without raising any opposition. How much time did Rogan spend researching political issues in the City of Los Angeles? How much time did Rogan spend researching Mayor Bass or other candidates? Rogan resides and tapes his show in Austin, Texas. Why is he throwing his name into the mayoral race here? Rogan is just an advertising vehicle. His interviews are just a big advertisement for his guests. So you have the big time ad agencies, agents, and managers programming the brains of Joe Rogan’s listeners. Their goal is to get you manipulate you into buying their products, to buy their products, and to install candidates favorable to their other clients. Synergy.
Do you ever wonder why you see the Ultimate Fighting Championship (UFC) fighters all the time surrounding WME’s other assets? Why Donald Trump is hosting one of UFC’s violent matches at the White House this summer?
Just turn look at WME’s president Mark Shapiro, who is also the president of TKO Group Holdings, the parent company of UFC and WWE. These agents and their entities control and dominate the ad space, content creators, the narrative, so much that it is easy to drown out the opposition. Does it make for a fair mayoral race? Absolutely not.
They attempt to drown you in fantasies they have created about Spencer Pratt. They want you to believe he is a community activist while disguising he is just a conspiracy theorist. That is not activism. They want to hide from you that he is a Republican. Want evidence of that? Just read Michele McPhee’s articles in LAMag where she falsely repeats that he is an “independent.” They dilute reality. They want you to believe he is a whistleblower and holding a corrupt system accountable for the Palisades Fire. It’s all just a story. That’s what agents in Hollywood do. They create stories they can sell.
But Spencer Pratt is not a self-made outsider challenging a broken system—he is a product of generational wealth, Hollywood agents, and one of the most powerful advertising conglomerates in the world.
From the omissions on his mandatory financial disclosures, to the unanswered questions surrounding his PPP loans, to the conspiracy theories he weaponizes against his own traumatized neighbors, Pratt has demonstrated a consistent pattern of concealment, opportunism, and deception.
His sister alleges he committed domestic violence. His own memoir brags about habitual drug abuse. He blames DEI for a wildfire. He chastises Mayor Karen Bass over homelessness, while his family quietly collects rent from apartment buildings he never bothered to disclose. This is not a candidate. This is a grift dressed up in a knockoff Thrasher hat, and bootleg L.A. Dodgers shirt.
The machinery behind Spencer Pratt—Omnicom, Octagon Entertainment, William Morris Endeavor, and compliant outlets like Los Angeles Magazine—is far more powerful and far more dangerous than Pratt himself.
These entities are not interested in good governance for the City of Los Angeles. They are interested in installing a friendly face who will protect their access, advance their interests, and affect policies favorable for their bigger corporate assets.
Angelinos deserve a mayor who earned her way through public service, not one who was packaged and programmed by ad executives in Century City.
Spencer Pratt es un perdedor.
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